Question: - Describe an industry that decided to use big data to drive their company's profitability. - How did this company increase its profits using big

- Describe an industry that decided to use big data to drive their company's profitability.

- How did this company increase its profits using big data?

- Use the same company to explain how they moved their financial and accounting practice by leveraging blockchain technology.

- Explain the transition it took to move the company into adopting blockchain.

- Explain the pitfalls the company encountered while transition.

- What were the benefits for the company that decided to adopt?

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