Question: Describe in depth, with examples: First, describe the decision process of a B2C buyer, and a B2B buyer. Indicate the steps in the process, and

Describe in depth, with examples:

First, describe the decision process of a B2C buyer, and a B2B buyer. Indicate the steps in the process, and the influences in that process. Next, describe the three methods of defining market segments (demographic and geodemographic, behavioral, and psychographic) highlighting the strengths and weaknesses of each. Finally, discuss the various target marketing strategies

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