Question: Describe negative message: Write a negative message email to your boss, describing the scenario based on the bus company and convey the message with a
Describe negative message:
Write a negative message email to your boss, describing the scenario based on the bus company and convey the message with a good way such that the recipient accepts your email in a good way.
Scenario:
You have multiple people frustrated and waiting after their Commercial buses were cancelled mid-travel. This is not a good scenario. You must draft an email containing details that will inform the effected customers of the situation and suggest to them what they can do to get to their respective destinations.Your boss has advised that it should be at least 1 page long, double spaced, and no longer than 2 pages, so about 400 600 words is a good length for this email.
"We want to help as many customers as we can, and let them know where we are coming from, but we don't want to bore them with too much information." Your boss says, just before he sends you on your way.
Details:
You work for Coastline Budget Buses. They have abruptly and without notice, closed up shop due to the struggles they faced because of COVID-19. You still work for them as your contract goes till the end of the year, and they are honoring all current employee contracts through to their completion. You really need a good reference from your bosses, as you will be looking for work soon, so you really want to have good job on this.
The closure has stranding thousands of passengers across the West Coast of Canada. Mostly around B.C. and Alberta.
Your boss has advised you, "As a result of this shutdown, all Coastline buses have been cancelled, and taken off the road, indefinitely. We are encouraging customers who have paid for their ticket with a credit card to check whether the credit card company would refund the price of their ticket, and we need to direct passengers to other bus companies so they can attempt to find alternative routes to their destinations."
He goes on to advise that Coastline's rival Eastend Bus Linear Inc. is trying to scoop up some of our stranded travelers by offering a seat on any of their buses, where available, for a discounted price.
Founded in 2011 by entrepreneur Billy Balpen, Coastline Budget Buses was known for offering ultra-cheap rides around parts of B.C., and Alberta, often for as little as $20 before fees and taxes.
Every ride began and ended in the Downtown Langley Bus Depot, which helped spur a tourism boom in the city as passengers would travel to Langley just to catch their bus. All in all, Coastline drove roughly 100 thousand people last year. Things seemed to be going well, and the company thought they were in a good place and prepared to survive COVID. They even sent word to their employees to confirm this and assure everyone that their jobs were safe shortly before the closer, so this is coming as a surprise. As of now, not too many details have been released as to why the closure happened so suddenly and without notice.
According to major bus linear tracking service Roadside Fleets Inc., Coastline had about a dozen buses in service at the time of the closure. All of Coastline's buses are made by Transport Canada Inc..
Coastline had 27 rides scheduled to depart this week. All are grounded, stranding roughly 500 people throughout B.C., and Alberta. This includes Sheena Shaw.
She rode on Coastline for a small conference in Banff, Calgary, and is now struggling to find her way home. She has already been tweeting about the incident.
"I have heard absolutely nothing from Coastline, they cancelled my bus mid-trip even though earlier this week they emailed me, trying to get me to purchase an upgrade on my seat and get more baggage fees off me, so they were definitely active in asking for more money the past few days."
After your boss saw this tweet, he has asked that you attempt to discourage other passengers from using social media to tweet about the closure. You advised him, "That will be difficult, I can't just stop someone from using twitter, but I can try."
"I guess you're right." He said, "maybe just make sure to address that tweet specially, but make sure that you don't address the customer by name though. The department that emails customers for upgrades had no idea about the pending closure. This wasn't their fault."
You assure your boss that you will be best.
The Coastline bosses have not been saying much to its passengers, but in a letter to employees, Coastline founder, Billy Ballpen, expressed his disappointment in what has happened. "I will never forgive myself for not acting sooner. Coastline was clearly an incredible company and we were on the path to have amazing things again."
Victora-based passenger rights advocate Jane Norway said the failure should be laid at the feet of regulators who allowed buses to continue to drive even though they clearly had some financial difficulties. This left customers vulnerable and ultimately unsafe. She said there are laws already on the books in Canada that should have forced changes to protect consumers before this happened, but they were not enforced.
You need to get to work fast, as this email needs to be out by the end of day.
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