Question: Describe the Advertisement - Take some time to critically study the advertisement you picked from the options above. Look at every component and detail within

Describe the Advertisement - Take some time to critically study the advertisement you picked from the options above. Look at every component and detail within the Ad such as written text, color, objects, people, backgrounds/setting, etc. After you have looked over the Ad thoroughly complete the following: Describe 3-4 details/components that stood out most to you in the Advertisement. Focus on the Who, What, Where, When type of elements within the Ad. For this part you just want to focus on describing the denotative meanings of the Ad (surface level - what you see). Analyze the Advertisement - Now that you have described some of the details/components within the advertisement, you will want to unpack the rhetorical components in order to analyze the advertisement's underling meanings. To fully analyze the advertisement, complete and answer the following questions/points below: Who is the intended audience for this Advertisement and why? Explain your reasoning. How does the advertisement use rhetorical devices (Pathos, Ethos, and Logos) to persuade the intended audience? Explain with specific evidence from the visuals provided in the advertisement to support your response. What argument is the advertisement making and why? In other words, what does it hope to achieve? *Note: Look beyond the point that the Advertisement is trying to sell a product for the argument. What else is this Advertisement suggesting based on the connotative meanings of the visuals presented? Choose 2-3 visual details/components from the advertisement to analyze in-depth. With each detail/component, explain what you think each could represent, symbolize, or suggest in relation to the argument being made. What deeper meanings do you think are being suggested through these visual components?For Example: If you chose Ad #1 and analyzed the color scheme, what could the colors symbolize? Why are certain aspects in color and other parts in black/white? What's the significance being displayed through this stylistic choice? Or if you chose Ad #2 and analyzed the wolves, what could their presence in the advertisement suggest? What is their purpose? To display fantasy or maybe strength? Asking these types of questions will lead you towards analysis. Remember, analysis is where you explain why something is being done or happening.

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