Describe the positives and negatives for this development projects

FIGURE 2.1 Project Evaluation and Selection Form PROJECT EVALUATION AND SELECTION EVALUATION CRITERIA PROJECT A PROJECT B PROJECT C Investment ($) $700,000 $2,100,000 $1,200,000 Return on Investment 9.1% 18.3% 11.5% Time to Market 10 months 16 months 12 months Increase in Market Share 2% 5% 3% Risk Low High Medium Chance of Success High Medium High Comments Project A: Major competitor already has similar product and may reduce price. @ Cengage Learning Project B. New technology may not work as expected. Project C. Product features may not be accepted in some international markets. Describe the positives and negatives for this development projects