Describe two elements in the "Business Environment " that would affect stores at the Outlet Mall. Please explain your answers. (4 marks} Complete a basic SWOT analysis for the Outlet Mall. (4 marks} Describe the decision process a consumer goes through in choosing which mall {or other shopping area} to shop at. How could the Mall ownen'operator use this info? {4 marks} Describe two separate target markets that you feel would shop at the Outlet Mall. Give a detailed description of both target markets (possibly including: demographics, geographics, pscychographics, behavioural factors}. [4 marks] Based on your answers to questions 1 & 2, describe two businesses (type of store or specic store Brand name] not named above that would benet from locating at the Outlet Mall. It is critical that your recommendations t your choices of target markets. (4 marks}