Question: Develop a business model and design a customer-driven marketing strategy for this business focusing on the following thematic areas: Identifying the market and motivating why

Develop a business model and design a customer-driven marketing strategy for this business focusing on the following thematic areas:

  • Identifying the market and motivating why you selected that particular market
  • Identify a need and motivate why it is a demand
  • What is your value proposition and why?
  • Motivate your strategy for customer attraction, retention, satisfaction and delight

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