DEVELOP A BUSINESS PLAN: Develop a business plan based on new innovative venture. Business organization could be a single-proprietor, partnership or LLC with maximum capitalization 50,000 Omani Rials. The idea is to start an online grocery and food delivery system in Oman. The company will be called " On-the-Go". Answer the following questions based on your knowledge of starting a business in Oman, and what is required to make it successful. (600-700 words) 1. Brief background about the company with discussion of the legal structure, location, capital structure and the key people involved during start-up. 2. Business Goals - Long-term and short-term, both with brief descriptions. 3. Provide a summarised Marketing plan which should include: - Product or Service (Write about the products or the service) - Unique Selling Proposition (Describe how your unique product/service will reach the specific target market. Mention why the target customer will prefer the proposed product over those of the competitors). - Target customers (Age, Gender, Income bracket). - Pricing decisions - Distribution - Promotional strategies (at least 3) [Should show the budget for each promotional strategy].