Question: Develop a comparative table in which include the characteristics of web 1.0, web 2.0 and web 3.0 What is the difference between web 1.0, web
Develop a comparative table in which include the characteristics of web 1.0, web 2.0 and web 3.0
What is the difference between web 1.0, web 2.0 and web 3.0? What do you think has been the most important change brought about by web 2.0 and web 3.0 to digital advertising? What were the factors that led to the change to web 2.0 and web 3.0? At what point did the change to web 2.0 and web 3.0 come about? Why do you understand that these changes arose at that time? How has the consumer changed as a result of the shift from web 1.0 to web 2.0 and web 3.0? Explain and mentioned the characteristics of the new digital consumer. What is online advertising (online) and what is traditional advertising (offline)? Explain each one, its characteristics, and its similarities and differences. What are the traditional advertising media or channels and what are the digital advertising media or channels? Explain the differences between the two. What is the importance and benefits of using digital advertising? Includes statistics. Do you understand that digital advertising (online) should be integrated with traditional advertising (offline) or both should be used separately? Evidence and justify your answer. How the characteristics of both types of advertising have forced companies or organizations to change the way they advertise Remember to submit the comparison table along with written work.
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