Develop a comprehensive marketing plan paper for an original or new product/service designed for a target market of your choice. You are expected to follow a sample outline for the plan. A sample marketing plan outline can be found in the files tab of your course on Canvas. There is also a sample plan on P. 61 of the text that you can follow. Please also add an application of key themes section to your paper. In this section, please describe any concepts or themes from the text that can be linked or applied to your marketing plan.

Company Name: Never Miss A Beat

Product: Airpods and Tracking Chip

1. Executive Summary

2. Environmental Analysis

3. A) The marketing environment

B) Competitive forces

C) Economic Forces

D) Political forces

E) Legal and regulatory forces

F) Technological forces

G) Sociocultural forces

4. The Target Market