Develop a forecast for E-book demand for the first ten years (from the time e-books first became
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Develop a forecast for E-book demand for the first ten years (from the time e-books first became available). State all assumptions clearly. Tabulate all the results nicely.
Read the case “Forecasting the Adoption of E-Books” (Course Pack) and answer the following questions. I suggest you also read the article titled, “Forecasting the Adoption of a New Product”. to calculate the S(t). all we need is p,q and m. we can get the m from the case and p and q is where we estimate and use the new product case study examples as a reference. And finally use excel to formulate the graph by using the formula and the values we have.
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