Develop a list of criteria which you will be using to evaluate 3 hotel booking websites. You are expected to develop at least 5 themes/categories and at least 4 items under each theme/category. In your attachment titled website evaluation criteria

example 1, Introduction/Aesthetics would be considered as one theme/category, and the websites name & purpose is clear to the user would be considered as one item under the theme/category. You are expected to include a table that shows the scores for each item, sub-total for each theme/category, and total score for each site. You may use one of two scoring systems:

(1) Point System, values of 0-5

Value 0 Not offered; Nonexistent offering in this area

Value 1 Way below average; almost useless, needs major improvement in this area

Value 2 Just below average; needs improvement

Value 3 Average; Seen as ok but lacks fully satisfying results

Value 4 Good; however could be improved slightly

Value 5 Exceptional; excellent quality

Example:

Hotel Website Evaluation
Website Criteria	Holiday Inn	Hilton	Marriott
Reservation System
Ease of Booking Reservation	5	4	5
Payment Transaction	3	4	4
Look	4	3	4
Discounts	3	3	5
Sub-Total	15	14	18
Contacting Organization
Complete Contact Info	3	4	1
Ease of finding Contact Info	2	3	1
Customer Service	1	4	1
Multiple Contacts	3	5	1
Sub-Total	9	16	4
Organization of Website
Navigation	4	3	4
Usability of search	4	4	4
Clarity	4	3	4
Employee Relations	0	0	0
Sub-Total	12	10	12
Amenities
Exercise Facility	4	4	4
Pool	4	4	4
Spa	0	0	0
Restaurants	2	0	4
Sub-Total	10	12	12
Website Appearance
Pictures	3	4	4
Color	3	3	2
Easy to Read/Font	4	3	3
Style is appropriate	3	3	4
Sub-Total	13	16	13
Total Score	59	68	59
Point System, values of 0-5
Value 0 Does not have
Value 1 Very Dissatisfied
Value 2 Below average; needs improvement
Value 3 Average; Okay
Value 4 Good but needs improvement
Value 5 Very Good