Discuss how organizations are using big data and analytics to create a sustainable competitive advantage and return on investment, including options for outsourcing. Give examples from your own experience, the readings in the text, or Harvard Business Review (HBR) articles.

Discuss the catalysts for encouraging an analytics culture and methods you would recommend in overcoming barriers and constraints associated with implementing a learning analytics plan. These may include:

• pressure associated with change
• competitive pressures and training constraints
• managing resources effectively
• communication challenges
• communicating the value of business analytics
• addressing privacy and ethical concerns
• re-evaluating policies and procedures, "the way things have always been done."