Discuss the process that must have been used to choose the location for UNIQLO retail site in

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Discuss the process that must have been used to choose the location for UNIQLO retail site in Japan. Explain five most important factors UNIQLO took into considerations. Give evidences from the case respectively.

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International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Posted Date: Mar 16, 2024 08:18 PM

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Discuss the process that must have been used to choose the location for UNIQLO retail site in

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Selecting a location for a retail site particularly for a company like UNIQLO in Japan involves a comprehensive analysis of various factors to ensure ... View the full answer

International Marketing And Export Management

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