Do all potential customers agree as to which two dimensions are the most important dimensions in choosing a brand of breakfast cereal?

Choose the best response to this question from the choices below.

Ves, because the cereal market is very homogeneous with most of the customers hawing simitar preferences

No$,$ because different cereal customers are likety to have different perceptions about varions brands in the market

No$,$ because customers know that product features don't count when they make choices

Yes, because most major brands are very similar to each other

FIGURE $3-3$

Product Space for Ready$-$to$-$Ert Brtakfart Cerval