Question: DO MAD FOR YEAR 3 AND 5!! DO NOT USE EXCEL!!! Goodyear Tire and Rubber Company is the ninth largest tire manufacturer in the world.
DO MAD FOR YEAR 3 AND 5!! DO NOT USE EXCEL!!!
Goodyear Tire and Rubber Company is the ninth largest tire manufacturer in the world. Here are the sales revenues for year 1 through year 5: Year Revenue (millions) 1 $3,889.9 2 4,066.4 3 4,535.6 4 4,731.8 5 4,498.7
b. Based on MAD for from year 3 to year 5, which method (linear-trend or double exponential smoothing method with = 0.4 and = 0.2 (start with initial estimates S1 = $4,867.90 and T1 = $201.5 for the year 1)) provides the better forecasts? Explain. Forecast the sales revenue for year 6 and year 7 based on your preferred method (20 points)
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