Question: Do part two of the Illy Case Study and Marketing Plan. Product - discuss the product you recommend Illy should sell to your selected target

Do part two of the Illy Case Study and Marketing Plan.

Product

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discuss the product you recommend Illy should sell to your selected target market

Distribution

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discuss the distribution strategies Illy will use to get the product to your target market

Pricing

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discuss the pricing strategy Illy will use to price the product, why you have recommended this strategy

Promotion

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discuss the promotion strategies you recommend for Illy to use to reach your target market, what messages will be sent and where the messages will be placed.

Your paper should be formatted using the Business Style Guide and should cite all sources you use

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