Question: Does Boeings strategic approach shifting from a supply - side to demand - side go - to - market make sense?Do you think that Boeings

Does Boeings strategic approach shifting from a supply-side to demand-side go-to-market make sense?Do you think that Boeings decision to acquire McDonnell Douglas was a good one? What do you see as the pros and cons of this decision?Did Boeing take its eye off its core commercial airplane business by not bring out a new airplane for more than a decade succeeding market leadership to Airbus? Is it likely Boeing can regain industry leadership?Is the 787 appropriately positioned in the marketplace with a high likelihood of success? Why? Why not?Are there deep roots to the disarray in CEO leadership, or do you think it is just random?What competitive response should you anticipate from Airbus?Is Boeing creating its own new competitors from Japan and China? Is this inevitable? Is it the right course of action?

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