Question: Dr . Andre Harris has developed a new, non - prescription herbal supplement, that helps naturally lower blood pressure. He has just signed a contract

Dr. Andre Harris has developed a new, non-prescription herbal supplement, that helps naturally lower blood pressure. He has just signed a contract with Walgreens to sell his new product for $19.99 in all of their locations. He wants to make sure he implements an integrated marketing strategy. Which of the "4 P's" of marketing is Dr. Harris missing?
Question 25 options:
Positioning
Personal Selling
Promotion
Pull Strategy
Public Relations

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