Question: Draft 3-Year Strategic Plan After period 4 in the simulation, students are required to submit a three-year strategic plan that will cover the remaining 3
Draft 3-Year Strategic Plan After period 4 in the simulation, students are required to submit a three-year strategic plan that will cover the remaining 3 years. The simulation will resume once these plans have all been submitted. Preparation of a 3-Year Strategic Plan involves:
1. Stating a strategic vision for the company in a brief paragraph
2. Establishing financial objectives for total revenue, profits, cash flow, and stock price appreciation for each of the next three years
3. Declaring what strategy the company will employ
4. Presenting data showing that the chosen strategy is either currently on track or will require substantial internal changes
5. Preparing a projected income statement that lays out expected unit sales, revenues, costs, and profits for each of the three geographic regions for the each of the next three years
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