Edwin is the HR manager at a customer care unit with approximately $1,000$ employees. wants to statistically analyze the service data to make the recruitment process more effective by identifying desirable and undesirable qualities of employees. Edwin decides use customer satisfaction ratings as a predictor and customer return rates as the criterion Which of these is true?

Customer return rates are measured on an ordinal scale

Customer satisfaction ratings are measured on an interval scale

Customer satisfaction ratings are measured on a nominal scale

Customer return rates are measured on an interval scale