Question: Effectively communicating the strategic vision to lower - level managers and employees is a valuable tool for making it easier for top executives to set

Effectively communicating the strategic vision to lower-level managers and employees is a valuable tool for
making it easier for top executives to set stretch objectives and develop a balanced scorecard.
enlisting the commitment of company personnel to actions that get the company moving in the intended direction.
helping rally organization members to offer good ideas and suggestions for improving the company's strategy and operating practices.
winning their enthusiastic commitment to actions that boost company profitability.
keeping company personnel well-informed about the company's strategic intent and long-term strategic plans.
Effectively communicating the strategic vision to lower-level managers and employees is

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