Question: EMERGENCY. PLS HELP ME TO ANSWER QUESTION 1 AND 2 PLEASE. MUCH APPRICIATED 1. After evaluating the opportunities presented by various market segments including a

EMERGENCY. PLS HELP ME TO ANSWER QUESTION 1 AND 2

EMERGENCY. PLS HELP ME TO ANSWER QUESTION 1 AND 2 PLEASE. MUCH APPRICIATED

1. After evaluating the opportunities presented by various market segments including a detailed competitive analysis, the company may select one or more as a target market. Based on your understanding explain the target marketing process. (10) (Total : 10) Setelah menilai peluang yang ditunjukkan oleh pelbagai segmen pasaran termasuk analisis persaingan terperinci, syarikat dapat memilih satu atau lebih sebagai pasaran sasaran. Berdasarkan pemahaman anda jelaskan proses pemasaran sasaran. (10) 2. A contact or touch point refers to each and every opportunity the customer has to see or hear about the company and its brands or have an encounter or experience with it. Explain the FOUR (4) categories of contact or touch points in company. (10) (Total: 10)

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