Question: Evaluate the above statement and support with examples please There is a need for Kenyan small and medium enterprises (SMEs) in particular to focus concern
Evaluate the above statement and support with examples please

There is a need for Kenyan small and medium enterprises (SMEs) in particular to focus concern on the orientation of business strategy toward global market strategy, market research geared at obtaining foreign market intelligence, innovation and technology, product adaptation, service orientation, collaborative ventures, and long-range vision as critical factors in making them successful in the international market. They also need to interact effectively with other firms in more or less tightly connected networks of shared production and innovation if they are to succeed in the current wave of globalization. Evaluate the above statement of the Journal of Innovation and Entrepreneurship in the article of July 2019 titled Global expansion of SMEs: role of global market strategy for Kenyon SMEs identify and describe the major risk reduction strategies. Support your answers with examples (minimum 200 words). Paragraph B E
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