Question: Eventually we will need to combine our strategies or choose which product to start with. But, for now, let's ignore Baked Burritos and just think

Eventually we will need to combine our strategies or choose which product to start with. But, for now, let's ignore Baked Burritos and just think about Go Go Taquitos entering the European market.

Which type of internationalization strategy should we pursue?

Global Standardization

Transnational

International

Multi

-

domestic

Eventually we will need to combine our strategies or choose which

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