Every business has a problem that they need a solution for. In many cases, they will hire business consultants and project managers to help them. Pretend you are working in a Hotel . write the proposal about how you can best help them through research and analysis. Should be approx. fourpages.

What is a business proposal?

A business proposal is a document used by an organization to persuade a potential buyer to buy their goods or services.

Business proposals feature an outline of how a consultant (you) can help the client, a value proposition, the scope of work, projected completion dates, etc. It is critical to research the client / company to ensure you understand the business before putting a proposal together.

How to write a business proposal

1. Identify your client's main problem
2. Identify all the benefits your research and analysis will offer
3. Describe what makes these benefits valuable
4. Connect this value to your client's problem
5. Differentiate yourself as the preferred provider of this value

Examples of problems a client might want you to help them solve

Example 1 - bringing in more customers

Example 2 - marketing solutions for a start up company

Example 3 - looking at new and innovative ideas to streamline a process

Example 4 - building a social media strategy or re-branding

Example 5 - market entry and/or expansion planning

Example 6 - determining customer/client demographics to assist with advertising/promotions

Example 7 - reviewing sustainability practices and making recommendations

Rubric

5 marks - Client details are complete and thorough - interview completed

5 marks - Demonstrated understanding of the company and the business problem with strong proposal plan (how well you identify the business problem and how your research and analysis will help)

5 marks - Professionalism (formatting, spelling, grammar, business tone)

Client Details

Name of Client:

Company Name:

Job Title:

Contact Number:

Email Address:

LinkedIn URL (if applicable):

Company Website (if applicable):

Rationale for Client Choice:

Date and Time of Client Interview:

Value Proposition / Business Proposal

1. Identify your client's main problem (see examples in assignment instructions):

2. Identify all the benefits your research and analysis will offer:

3. Describe what makes these benefits valuable:

4. Connect this value to your client's problem:

5. Describe why you are the best provider of this value: