Question: Every customer getting the same type and level of logistics service refers to a . tailored logistics b . mass logistics c . effectiveness d
Every customer getting the same type and level of logistics service refers to
a tailored logistics
b mass logistics
c effectiveness
d efficiency
Which of the following is not a reason for the increased importance of logistics
a growing power of manufacturers
b reduction in economic regulation
c globalization of trade
d technological advances
The systems approach indicates that a company's objectives can be realized by recognizing the mutual interdependence of the major functional areas of a firm. True or False
The concept suggests that the customer desires a product offering that is highly tailored to the customer's exact preferences.
a market demassification
b relationship marketing
c customized customer
d niche marketing
refers to the removal of intermediaries between producer and consumer.
a Direct channel
b Market demassification
c Consolidation
d Disintermediation
are stores with large amounts of both floor space and product for sale.
a Mass merchandisers
b Power retailers
c Bigbox retailers
d Doityourself DIY retailers
An example of nvolves ordering something online and then picking it up at a bricksandmortar store.
a supply chain management
b finance
c omnichannel retailing
d bigbox retailing
The approach indicates that a company's objectives can be realized by recognizing the utual interdependence of major functional areas.
a systems
b supply chain
c physical distribution
d materials management
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