Question: Every year, General Mills issues a report discussing how the firm has performed against its own standards of conscious marketing. This report is part of

Every year, General

Mills issues a report discussing how the firm has performed against its own standards of conscious marketing. This report is part of General Mills

control phase of its strategic marketing planning process.

Group of answer choices

True

FalseOne of a company

s conscious marketing stakeholders is the marketplace, in which a firm can lead the way by addressing water shortage issues, which in turn causes other firms to follow suit.

Group of answer choices

True

False

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