Question: Executives commit the error of marketing myopia when they _ _ _ _ _ . Group of answer choices fail to focus on their company's

Executives commit the error of "marketing myopia" when they _____.
Group of answer choices
fail to focus on their company's needs
do not define a product solely in terms of the tangible product
define their company's product in accordance with their customers' needs and requirements
define their company's product too narrowly

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