Exercise 14-9 (Algo) Net Present Value Analysis and Simple Rate of Return [LO14-2, LO14-6]

Derrick Iverson is a divisional manager for Holston Company. His annual pay raises are largely determined by his division's return on investment (ROI), which has been above 20% each of the last three years. Derrick is considering a capital budgeting project that would require a $4,120,000 investment in equipment with a useful life of five years and no salvage value. Holston Company's discount rate is 17%. The project would provide net operating income each year for five years as follows:

Sales $ 3,500,000 Variable expenses 1,500,000 Contribution margin 2,000,000 Fixed expenses: Advertising, salaries, and other fixed outofpocket costs $ 690,000 Depreciation 824,000 Total fixed expenses 1,514,000 Net operating income $ 486,000