Question: Exercise 2: Multimedia Technology does business in three different business segments: (1) Entertainment (2) Publishing Information, and 37-Consumer/Commerciat Finance. Results for recent year were (in

Exercise 2: Multimedia Technology does business in three different business segments: (1) Entertainment (2) Publishing Information, and 37-Consumer/Commerciat Finance. Results for recent year were (in millions): Sales Operating Income to Income Total operating Assets Entertainment $1,272 $1,120 Publishing/Information $705 $122 $1,308 Consumer/Commercial Finance $1,235 $244 $924 1. Compute the following for each business segment: a. Margin b. Turnover c. ROI 2. Comment on the differences in ROI among the business segments. Include reasons for the differences

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