Experience indicates that strategic alliances:

A. work well when the purpose is to collaborate in developingnew technologies but seldom work well in helping the partners gainbetter access to attactive new market opportunities.

B. are generally successful.

C. are perhaps the leas expensive and best way for a weakcompetitor to turn a competitive disadvantage into a competitiveadvantage.

C. are rarely useful in helping a company reduce costs but maywell help a company open up attractive new marketopportunities.

D. work best when two companies decide to join forces andcollaborate rather than continue their warfare and ruin theirchances for good profitability.