Explain a suitable promotional mix that PU can adopt to attract new students. (6 marks) A promotional
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Explain a suitable promotional mix that PU can adopt to attract new students. (6 marks) A promotional mix is a set of tools that PU can use to communicate effectively the benefits of its educational offering to prospective students.
Related Book For
Management Accounting Information for Decision-Making and Strategy Execution
ISBN: 978-0137024971
6th Edition
Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young
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