Question: Explain how family members can influence value perceptions. How has Facebook and Twitter affected consumer behavior? How has it affected your behavior as a consumer?

  1. Explain how family members can influence value perceptions.

  1. How has Facebook and Twitter affected consumer behavior? How has it affected your behavior as a consumer?

  1. How is buzz marketing related to consumer word-of-mouth? What buzz marketing campaigns are you familiar with? Have you ever participated in spreading word-of-mouth?

  1. How do households influence consumer behavior? How does your household influence you?

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