Question: Explain how the evolution of search engine optimization has impacted the hospitality industry. Provide specific examples to support your ideas. For your project, you are

Explain how the evolution of search engine optimization has impacted the hospitality industry. Provide specific examples to support your ideas. For your project, you are to select a service industry and develop a competitive advantage strategy. Please state what service industry you have selected and share, in detail, why you selected this particular industry. Discuss how the use of search engine optimization could be applied to your selection.

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