Question: Explain how your team has used research and development (RD) to avoid creating a product too far ahead of its time, or a product that

  • Explain how your team has used research and development (RD) to avoid creating a product too far ahead of its time, or a product that lags behind market requirements.
  • Explain why your team chose either a single product strategy or a multiple product offering.
  • How could a balanced scorecard-style dashboard be used to benefit your RD team and company leadership?
  • What lessons have you learned from your Capsim experience that would allow you to more effectively use RD in the future?

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