Explain the company's operations resources versus market requirements. What did change in the market? What is the
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Explain the company's operations resources versus market requirements. What did change in the market?
- What is the main issue explained in the case and what are three consequences of the issue?
- What were the causes of the issue? What mistakes did result in the issue? Explain three causes/mistakes.
- How could they manage the issue and its risks? Suggest prevention, mitigation, and recovery strategies.
- Explain two pieces of missing information in the case that you wish you had for your analysis. How would those affect your analysis?
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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