Explain the concept of artificial intelligence and its implication for marketing strategy building?

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Consumer Behavior

ISBN: 978-0135053010

10th edition

Authors: Leon G. Schiffman, Leslie Lazar Kanuk

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Posted Date: Dec 18, 2023 03:13 AM

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Explain the concept of artificial intelligence and its implication for marketing strategy building?

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Concept of Artificial Intelligence AI Artificial Intelligence AI refers to the development of computer systems that can perform tasks that typically require human intelligence These tasks include lear... View the full answer

Consumer Behavior

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