Failed filmmaker Daniel Frankel started out in the restaurant business in 2001 with a coffee shop in
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Question:
The management at the Tap & Barrel treats their employees as customers. What is this an example of?
a. process strategy b. relationship marketing c. internal marketing d. service quality e. people strategy
2. What component of service quality is being demonstrated when the staff at Tap & Barrel provide prompt service?
a. reliability b. assurance c. responsiveness d. tangibles e. empathy
3. Which gap in the service quality model is being represented when the customers of the Tap & Barrel receive a different level of service than they are expecting?
a. gap 1 b. gap 2 c. gap 3 d. gap 4 e. gap 5
4. What type of service process is being carried out at Tap & Barrel?
Related Book For
Principles of Information Systems
ISBN: 978-1305971776
13th edition
Authors: Ralph Stair, George Reynolds
Posted Date: