File

Edit

View

History

Bookmarks

Window

Help

$()$

marketingstrategy.kotobee.com

Edify App by Stukent

Calendar

K Al$-$Powered Marketing Strategy: Tools and Tactics for Modern Mark

$2$ of $2$ matches Contains

idea scre

$2$

$($:$)|)$

le of Market Research in Product Development

ifferentiate from competitors, and achieve commercial success.

Review Questions $4\mathrm{.}3$

Market research helps identify unmet needs and potential opportunities in the market by collecting quantitative and qualitative data on consumer preferences, pain points, and desired features.

True

alse

One of the methods of post$-$launch evaluation is conducting customer satisfaction surveys to measure customer satisfaction and identify areas for improvement.

$0Tr$

True

False

iring the product design and development phase, market research is not involved, as this phase only focuses on technical aspects. $$

Frue

False