Find a journal article using a quantitative research methodology study on 'The willingness to pay a premium for products with sustainable labeling'.

b$.$ Questions:

Summarize the article in $100$ words. $(3$ marks$)$

List the research objective$($s$)$ of the paper. $(3$ marks$)$

State the underpinning theory$/$model used. $(3$ marks$)$

Illustrate the conceptual framework consisting of of IVs and DV$.(3$ marks$)$

State the research methodology used, in terms of: a$.$ Unit of analysis: Who are the respondents, and where and when was the data collected? $(2$ marks$),$ b$.$ Sampling technique. $(2$ marks$),$ c$.$ Sample size. $(1$ mark$)$ d$.$ Statistical analysis used. $(2$ marks$)$

Illustrate results of the research. $(2$ marks$)$

Recommend THREE $(3)$ marketing strategies for the marketers, and other stakeholders based on the result of the study, to influence customers$$ decision$-$making process. $(9$ marks$)$