Find an example of an online advertisement that attempts to induce cognitive dissonance in viewers. Share a
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Question:
Find an example of an online advertisement that attempts to induce cognitive dissonance in viewers. Share a copy of the ad (or link to the video) and then answer the following questions:
1. How did the advertisers attempt to create dissonance in this ad?
2. Does this ad generate cognitive dissonance for you, personally? If so, how? If not, why not? concepts from the textbook reading to explain.
3. What options are available to a person experiencing cognitive dissonance from exposure to this ad? List as many as you can, and then discuss the pros and cons of each action.
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
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