Question: Firms sometimes pursue a chaining strategy to: Question 8 Answer a . obtain the advantages of cost leadership. b . create product diversity. c .

Firms sometimes pursue a chaining strategy to:
Question 8Answer
a.
obtain the advantages of cost leadership.
b.
create product diversity.
c.
cater to unique customer needs
d.
generate revenue by licensing the patents it owns.
e.
establish a number of unrelated business units.

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