First, show how Lowe's general business process [ e.g. startegic management] business support functions [finacial, marketing, etc] , supply chain, product production, and product distribution network support or dont support Table 9 startergies , likely to be recommended. Second , if necessary, make recommendations to improve support , explaining why.

Table 9

Describe Lowe's business process and how they support market developement and market penetration.

Table 9 Possible Alternative Strategies Possible Strategy 1. Market Development Corresponding Firm Actions Behavior 1. Launch Generation T campaign and promote skilled trades 2. Promote marketing 3. Invest in energy-efficient building materials and products 2. Market Penetration 3. Market Development