Five well-known companies - Starbucks, Tesla, Uber, Volkswagen, and Wells Fargo - have been in the news
Question:
Five well-known companies - Starbucks, Tesla, Uber, Volkswagen, and Wells Fargo - have been in the news within the past few years for a variety of high-profile problems, and chose very different approaches to addressing them. Pick one of these 5 companies and do the following in your initial discussion post:briefly summarize their problem;tell us the approach chosen by the company to address it, both internally and externally (for example, in their advertising and public relations approach); andassess whether or not the company used the correct approach, in your opinion, based on what you've learned in the course so far.
Coordinate among yourselves which company you are picking to ensure the greatest variety of companies as possible get evaluated within your team, and so you all don't pick the same company.
Financial Management for Decision Makers
ISBN: 978-0138011604
2nd Canadian edition
Authors: Peter Atrill, Paul Hurley