Question: focus group is administered to test whether certain aspects / assumptions of the Nielsen model applied to the wrapped banana is indeed true. Describe how
focus group is administered to test whether certain aspectsassumptions of the Nielsen model applied to the wrapped banana is indeed true. Describe how the focus group might determine that Del Monte's product design and marketing strategy might be wrong. That is describe the kind of remarks the focus group might make that calls into question one or more of their hypothetical assumptions you listed in question for achieving each step in the Nielsen model. The focus group does not have to address each step, just pick two.
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