Question: For a product the demand data has been shown in the table below for the year. Compare the forecasts using a moving average forecasting method

For a product the demand data has been shown in the table below for the year. Compare the forecasts using a moving average forecasting method with a period of 5 months and an Exponential Smoothing Method with an of 1/3. For Exponential Smoothing use the midpoint of first 5-month range of the average as the initial forecast. (Updated Hint: the Exponential Smoothing Forecast therefore in March 2013 for April 2013 will be 4951). Which method is better? Why? The months and respective demands are given below

Jan - 4576

Feb - 5568

Mar - 3240

Apr - 5978

May - 5395

Jun - 4644

Jul - 5880

Aug - 6096

Sep - 5967

Oct - 5828

Nov - 5808

Dec - 6076

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