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For any company, there should be a link between its objectives, critical success factors and key performance indicators. Assume your company is in the fast-moving consumer goods (FMCG) industry and owns a chain of supermarkets. It has two objectives, namely: i. ii. To retain customer loyalty as measured by repeat business; and To ensure its prices are at least 3% cheaper than competitors (creating value for customers). Required: a. Identify and discuss four critical success factors which will assist this FMCG company to achieve its objectives. b. Identify and explain six key performance indicators against which the critical success factors for the FMCG company will be measured to determine performance. c. Oversight bodies, leaders and managers are increasingly using nonfinancial indicators in evaluating performance. List four possible reasons why this is happening. (12) (12) (4) For any company, there should be a link between its objectives, critical success factors and key performance indicators. Assume your company is in the fast-moving consumer goods (FMCG) industry and owns a chain of supermarkets. It has two objectives, namely: i. ii. To retain customer loyalty as measured by repeat business; and To ensure its prices are at least 3% cheaper than competitors (creating value for customers). Required: a. Identify and discuss four critical success factors which will assist this FMCG company to achieve its objectives. b. Identify and explain six key performance indicators against which the critical success factors for the FMCG company will be measured to determine performance. c. Oversight bodies, leaders and managers are increasingly using nonfinancial indicators in evaluating performance. List four possible reasons why this is happening. (12) (12) (4)
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Answer rating: 100% (QA)
A Four critical success factors which will assist this F MC G company to achieve its objectives are 1 Customer Service Prov iding excellent customer s... View the full answer
Related Book For
Management Accounting
ISBN: 9781760421144
7th Edition
Authors: Kim Langfield Smith, Helen Thorne, David Alan Smith, Ronald W. Hilton
Posted Date:
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