Question: for mobile phone 3. Use the matrix below to replicate one for your product chosen. Discuss what would be the main customer requirements and the

for mobile phone 3. Use the matrix below to

for mobile phone

3. Use the matrix below to replicate one for your product chosen. Discuss what would be the main customer requirements and the technical characteristics to fix these issues. o x O X X + Importance to customer Technical characteristics Energy needed to Correlation: Strong positive Positive * Negative * Strong negative Competitive evaluation X=US A = Comp. A B = Comp. B (5 is best) 2 3 4 5 Check force on level close door transmission, window Acoustic Energy needed to open door Customer requirements Door seal resistance Water resistance punod 1 7 O AB 5 4B Easy to close Stays open on a hill Easy to open Doesn't leak in rain 3 O XAB 3 OOO O AXB No road noise 2 O A B Importance weighting 10 6 6 9 2 3 Importance scale: Strong = 9 Medium = 3 Small = 1 Target values Reduce energy level to 7.5 ft/lb Maintain current level Reduce force to 9 lb. Reduce energy to 7.5 ft/ib Maintain current level Maintain current level BA BA 4 B B B BXA Technical evaluation (5 is best) x A 1 3. Use the matrix below to replicate one for your product chosen. Discuss what would be the main customer requirements and the technical characteristics to fix these issues. o x O X X + Importance to customer Technical characteristics Energy needed to Correlation: Strong positive Positive * Negative * Strong negative Competitive evaluation X=US A = Comp. A B = Comp. B (5 is best) 2 3 4 5 Check force on level close door transmission, window Acoustic Energy needed to open door Customer requirements Door seal resistance Water resistance punod 1 7 O AB 5 4B Easy to close Stays open on a hill Easy to open Doesn't leak in rain 3 O XAB 3 OOO O AXB No road noise 2 O A B Importance weighting 10 6 6 9 2 3 Importance scale: Strong = 9 Medium = 3 Small = 1 Target values Reduce energy level to 7.5 ft/lb Maintain current level Reduce force to 9 lb. Reduce energy to 7.5 ft/ib Maintain current level Maintain current level BA BA 4 B B B BXA Technical evaluation (5 is best) x A 1

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