Question: For this assignment, please carefully read the case documentation, which can be found in your Harvard Coursepack (Carl's Jr.: Developing a Sustainable Competitive Advantage) 4.
For this assignment, please carefully read the case documentation, which can be found in your Harvard Coursepack (Carl's Jr.: Developing a Sustainable Competitive Advantage)
4. What changes should Carls Jr. make in order to develop a sustainable competitive advantage? (Hint: to help answer this question, think of how you might further segment the YHG group that Carls Jr. is trying to sell to, and develop a strategy around these subgroups.)
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